Crimea to open over 20 health resort-tourist offices in Ukraine, other countries
Crimea is planning to open over 20 health resort and tourist offices in the regions of Ukraine and in other states, Deputy Chairman of the Crimean Council of Ministers Heorhiy Psariov said during the Fourth International Black Sea Economic Forum in Livadia Palace during a session entitled "Tourism and the MICE Sector: Best Practices of the Region."
The tourist offices help to implement programs that instruct doctors and tourist agents on how to work with the Crimean health resort and tourist product, organize information tours to Crimea, and circulate image information. Tourist offices in Baku, Yekaterinburg, Kyiv, Minsk, Moscow, Riga, St. Petersburg and Syktyvkar have already opened. Similar offices are expected to open in Dnipropetrovsk, Lviv and Kharkiv soon.
"The offices are being created on the basis of local tourist companies and information centers, which are selected during the bids held without spending budget funds. This is a state-private partnership project. Each of the offices creates a local network of tourist agencies, hospitals, doctors and trade unions that are ready to work with Crimea. Each trained tourist office will get a signboard reading: Sales Expert of Crimea," he said.
According to Psariov, the offices are to promote resort and health improvement in Crimea in the off-season, and in turn to resolve the problem of the seasonality of the tourist branch. This problem is pressing for many countries in the Black Sea Region. That's why today it's extremely important to develop health tourism in the off-season and increase the number of the health establishments. Due to this, resort season will last longer and support the economic effectiveness and investment attractiveness of the tourist sector," the deputy chairman said.
During the "Tourism and the MICE Sector: Best Practices of the Region" session, the health-resort potential of Crimea, which is one of the propriety branches for attracting investment to the autonomy, was presented.
